As a reminder, the Cergy Leisure Center reference is:
– 1 000 000 visitors a year.
– The Val d’Oise most visited public place.
– One the most important sports equipment in France in terms of number of visitors and reputation.
1 / Enhancing the image and increase awareness of the leisure to its various users.
2 / Standardize communication 360. Focus on the cross of the message across all media.
3 / Communicating with a single voice and easily control all the parameters of its image.
4 / facilitate and accelerate the production of new graphics.
Graphic gait uses the concept of book vacation : Nature, water, sun dynamic, natural, warm, modern